Guiding Principles
Loita was founded in answer
to a growing demand for first-class financial services
in Africa. With this catalyst, Loita aims to:
Provides innovative products and services which
accurately reflect the emerging markets in which it
operates
Develops an outstanding cadre of African professionals
who have an appreciable stake in the success of the
company
Originates cutting-edge practices and technologies
which contribute the rapid growth of African economies
Supports private sector initiatives in Africa through
greater access to credit and capital as well as management
expertise
Above all,
Loita seeks to be a leader which is professional, creative,
ethical, responsive and enabling to the individuals
and companies with whom we work. Loita’s leadership
is derived from:
An extensive on-the-ground presence throughout Africa,
Europe and the United States
A high standard of delivery from its professionals
An ability to respond quickly and effectively to
our clients, respecting their unique needs and preferences
Access to local knowledge and the ability to apply
it in each transaction
A forward-looking view of Africa and its growth
potential
The Loita
Group is made up of several companies spread throughout
the continent of Africa. The Group is divided into the
two major expertise areas of Financial Services and
Information Technology. This section outlines the relationship
between the different entities, specifically:
Company
Locations
Company
Structure
Shareholding
and Management
Associated
Companies and Partners
Eric
E. Roy Fund for Education in Africa
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